Emirates NBD announced the launch of “Tablet Banking Service”. The bank has pioneered the service in the Middle East region. This new service will help Relationship Managers better interact with customers.

The technology will make information of customers easily accessible for Wealth Management Advisors and Priority Banking RM’s via a secure banking interface. The managers will be able to offer different options to the customers in a more comparable manner to help them make well-informed investment decisions.

Mr. Hussam Alhashimi, Head of Priority Banking, Emirates NBD stressed on the need for banking industry to innovate, saying “Innovation has always been a key pillar of Emirates NBD’s growth strategy, and today’s announcement further articulates the bank’s commitment to delivering next generation experience for our customers. The launch of “Tablet Banking Service” also represents a significant shift in our ability to analyze, understand and respond to the evolving needs of customers”

He went on to say how this new service would help further strengthen customer-bank relationship, “Our Priority Banking customers have a hectic lifestyle which often prevents them from making regular visits to the Priority Banking Centers or have a series of meetings with Relationship Managers who plan and manage their finances. The major attraction of the “Tablet Banking Service” is that it now allows our Relationship Managers to provide customers with financial and banking solutions on the go.”

Mr. Pedro Cardoso, Head of Multichannel & Customer Relationship Management, Emirates NBD talked about bank’s focus on introducing new technologies to increase customer experience, saying, “At Emirates NBD, we are focusing heavily on introducing the next generation of technology based banking for customers on the go. We have launched the “Tablet Banking Service” for financial planning first, but we intend to expand the proposition to have transactional capabilities and instant sales generation abilities in the months to come. With the launch of Tablet Banking Service, the complete banking experience for Priority Banking clients has now become simpler, interactive, effective and less time consuming.”