The Roads and Transport Authority (RTA) has opened a customer service centre in Jumeirah Beach Residence (JBR) to make services more accessible and convenient for the residents in densely populated areas. Customers can get hold of a range of services including licensing, registration, parking and Nol services.

Expressing his views on improving customer experience and outreach, Mattar Al Tayer, Chairman of the Board and Executive Director of RTA said, “We are not intending to deliver ordinary services to customers, but are rather endeavouring to realise the excellence in service delivery as pursued by Dubai Emirate. To achieve excellence, we have to simplify customer procedures, and cut short the time needed to process transactions in keeping with the highest international standards.”

The services at the centre are available from 8am to 8pm, however, customers also have an access to an electronic kiosk 24 hours a day. The establishment of this centre in JBR is a great step towards bringing services to the customers in their vicinity.