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How Businesses Can Effectively Enhance Customer Value

Usman Ghani (January 28, 2015)

Customer Value can be defined as the satisfaction a consumer feels after purchasing a product or service which is measured in terms of what the customer has to give up in order to acquire the said product or service. The customer value created can be determined using two main criteria: Repeat Sales and Customer Loyalty. … Continue reading How Businesses Can Effectively Enhance Customer Value

How to Enhance Customer Service of Banks Through Digital Media

Usman Ghani (January 20, 2015)

The use of technology is consistently on the rise as the digital savvy generation becomes increasingly dependent on it. In fact, they have become so accustomed to smartphones and other devices that they now shop and pay their bills online. Seeing the increased use of technology and behavioural change of Gen Y, it seems inevitable … Continue reading How to Enhance Customer Service of Banks Through Digital Media

Top Customer Service Strategies for Healthcare Facilities

Usman Ghani (January 19, 2015)

Being in a hospital or clinic can be a frightening experience, as patients may feel tremendous pressure and nervousness. In such a scenario, it becomes essential for professionals in healthcare facilities to provide a relaxing and comfortable experience to the patients. Getting individual attention and care from doctors and nurses at all times is important … Continue reading Top Customer Service Strategies for Healthcare Facilities

How to Handle Customer Complaints

Usman Ghani (January 9, 2015)

Despite the fact that most companies work towards delivering great service and satisfactory experiences to their customers, they still end up making mistakes or glitches which customers are not happy with. However, the damage can be controlled if there is an effective complaint management system in place and the customer is handled carefully, and reassured … Continue reading How to Handle Customer Complaints

Customer Service Trends for 2015

Usman Ghani (January 7, 2015)

The 2013 Accenture Global Consumer Pulse survey revealed that 66 percent customers across the world made a switch to another brand or business just because of poor customer service. This clearly indicates that if businesses want to retain a huge base of loyal customers, they must improve customer experience even if it requires them to … Continue reading Customer Service Trends for 2015

6 Essential Skills Required for Customer Service

Usman Ghani (January 5, 2015)

There are certain skills that are essential for every customer service representative or else the business runs the risk of developing a reputation for poor service. Some people who are hired for customer care, naturally have the abilities and the personality which is required for this position while others have to be trained for it. … Continue reading 6 Essential Skills Required for Customer Service

Tips for Bakeries to Enhance Service for Customers

Usman Ghani (December 25, 2014)

Looking to become the favorite bakery in your block, or a bakery that customers travel miles to come and eat at? Follow these simple yet effective tips that help you create lasting impressions on your customers, who don’t just value you for great food but also the great customer service you offer. Ingredients and Presentation … Continue reading Tips for Bakeries to Enhance Service for Customers

How to Provide Better Customer Support through Social Media

Usman Ghani (December 25, 2014)

Social media websites have become an integral part in the lives of millions of consumers around the world. Nielsen’s 2012 Social Media Report revealed that more than 50% of US consumers actively use social media platforms to engage with various companies. Any business not utilizing social media channels risk losing out on exposure and direct … Continue reading How to Provide Better Customer Support through Social Media

How CSR’s Can Make Conversations More Effective

Usman Ghani (December 24, 2014)

Customer Service Representatives act as a link between the company and the customer. As these people are the first point of contact, they play an important role in representing the entire organization and creating an image about the company in the mind of the customer. From answering queries to providing directions to demonstrating product use, … Continue reading How CSR’s Can Make Conversations More Effective

5 Ways to Enhance Airline Customer Service Through Apps

Usman Ghani (December 23, 2014)

Passengers often face multiple problems due to lack of information delivered to them on time or for instance misplaced boarding passes at the airport. In order to improve customer experience and reduce the effort required from the customer’s end, companies should offer innovative Apps addressing these issues. Apps should be designed which assist passengers in … Continue reading 5 Ways to Enhance Airline Customer Service Through Apps