Etisalat’s Marketplace mobile app has received 76,000 downloads by users in the UAE market who are seeking deals. There are many deals available on films, dining and other entertainment activities. Etisalat Wednesday initiative enables users to benefit from new deals every Wednesday, which has been immensely successful with over 85,000 purchases since its launch.

Wednesday deals include cinema tickets, dining, desert safaris, amusement parks, spas and beauty salons offers. For Etisalat mobile subscribers the Wednesday deals are complimentary. Additionally, Marketplace brings a wide variety of offers of ‘Buy 1 Get 1 Free’ from more than 180 brands on dining, entertainment, travel and services.

One of the main reasons for the popularity of the app is that Etisalat has managed to coordinate with several prominent brands in the UAE including NOVO Cinema, Hardees, TGIF, Dreamland Aqua Park, Wadi Adventure, Pizza Express, Pizzaro, La Brioche, Dunkin Donuts, Krispy Kreme and many others.

Khaled El Khouly, Chief Marketing Officer, Etisalat, said that the number of downloads and coupons purchased reflect the rising popularity of the service. He also said that consumers are interested in getting good deals and special discounts. Etisalat is delighted to serve its customers and reward them for their loyalty. He also expressed hope in offering similar value added services to customers in the future. These initiatives are likely to enhance the customer experience.

Etisalat’s customers can benefit from the special Wednesday deals by visiting the official website or downloading the Marketplace app. After a voucher code has been received on their mobile app or via SMS, customers can use the voucher code to enjoy the deal. The Marketplace app is available on major mobile platforms including Android and iOS.