ABOUT THE WORKSHOP

Social Media is a powerful marketing tool, but did you know it is also an equally effective customer service tool? Usually referred to as ‘social care’, successful companies regularly monitor their various social channels for complaints, comments and suggestions from their customers.

Our one-day immersion into Customer Service for Social Media will explore the use of social media for providing optimal customer service. Our experienced trainers will guide participants in how to refine existing ‘social care’ practices while also scaling up the customer service capacity of the responsible teams. This multi-channel social media training will cover the use of the following platforms: Facebook, LinkedIn, Twitter, Instagram, Snapchat, YouTube and blogs. This workshop comprises of a mixture of trainer-led presentations, individual exercises and game-based learning activities.

OBJECTIVE

Develop strong customer engagement through smart social media practices.

CUSTOMER SERVICE FOR SOCIAL MEDIA

Benefits

This workshop empowers you with the ability to

  • INSTA-SERVICE

    INSTA-SERVICE

    Be present where your customers are – online

  • SMART ENGAGEMENT

    SMART ENGAGEMENT

    Maintain the ideal level of customer engagement

  • CUSTOMER CONNECTION

    CUSTOMER CONNECTION

    Employ empathy when resolving issues

  • CULTIVATE ADVOCATES

    CULTIVATE ADVOCATES

    Transform casual shoppers into brand ambassadors

At the completion of the Customer Service for Social Media Workshop, participants will be able to:

  • Deliver exactly the type of support that social customers are seeking

  • Be proactive while managing customers’ demands

  • Lead with empathy while interacting with customers via social media channels

  • Bolster their brand’s presence on social media for B2B and B2C purposes

WHO SHOULD PARTICIPATE?

This course is ideal for those looking to upgrade their existing social media customer service approach or to develop a brand-new digital customer servicing strategy. It is particularly beneficial for professionals working in customer service, customer engagement, marketing, public relations and e-commerce.

IDEAL NUMBER OF PARTICIPANTS

10 to 20 participants

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