The World Wide Web today is very different from what it used to be in the 90s. Be it communication or shopping, the fact that the internet provides users with that sought-after discretion and speed makes it a reliable channel to fall back on, which is all the more reason to use it for many … Continue reading The Rise of Virtual Footfall Ratchets Up Need for Better Customer Service
Sometimes contemplated as troublemakers, sometimes as spies, others think of them as a force of improvement, Mystery Shoppers have largely induced businesses to focus on the quality of customer service by improving their daily doings. Although ‘Mystery Shopping’ sounds more like a term taken from some shopaholic’s diary yet it embodies an entirely unique aspect … Continue reading Mystery Shopping: Revealing Worldwide Customer Service Fine Points
Usman Ghani (April 23, 2013)
Dubai is known for being the hub of the best luxurious hotels in both Middle East & North Africa region and it is going to be one crowded place by the mid of 2013. Like every famous tourist spot is highlighted every year and people flee from all across the globe to get that piece … Continue reading Dubai, Hospitality & Customer Service
Usman Ghani (April 9, 2013)
Executive Summary The increasing popularity of social media has forced businesses to realign their corporate strategies worldwide. While marketing has remained a key component of social media interaction, businesses are increasingly incorporating customer service elements to appeal to a more progressive mindset. However, this is not without challenge, a transparent network with free flowing information … Continue reading Digitizing Customer Care Through Use of Social Media
“You will have to fill the online application in order to get it fixed”, tells a customer service representative to an already exasperated customer having issues with his mobile broadband connection. “But that’s what I was saying for the last 30 minutes, no one from your management got back to me even after a fortnight … Continue reading Drastic Customer Churns… Does UAE Telecom Industry Lack Common Touch With Its Customers