Multichannel Customer Service Experience

The Why and How of Multichannel Customer Support

(4 years ago)

In order for businesses to stand out from the competition and capture the market share, enhanced customer experience is paramount. Businesses need to adopt a more holistic approach to customer service ...Read Full Story

Customers Complaints

What Businesses Need to do When Customer Complaints Occur?

(4 years ago)

A customer complaint is an indication of a client’s displeasure regarding a product or service. Customer complaints often arise due to lack of communication on the corporation’s part, substandard ...Read Full Story

Marketing for Different Customers

How to Devise a Marketing Strategy for Different Kinds of Customers

(4 years ago)

The crucial factor for the success of any business lies in understanding the expectations of different kinds of customers and their buying behavior. A marketing campaign launched without knowing the m ...Read Full Story


Understanding and Building Better Customer Relationships

(4 years ago)

Building long term relationships with customers is essential for the growth and success of any business. Offering personalized services helps in client retention and loyalty. The quality of customer s ...Read Full Story


How to Incentivize Your Customer Service Staff

(4 years ago)

Customer Service Representatives often feel demotivated and stressed because of the nature of their jobs. Creating incentives for staff members is essential to keep them motivated so that they can ser ...Read Full Story

Kavita S. Al Jassim, Head of Customer Experience, Gulf Air

“The ultimate passenger experience, we believe, is enhanced by facilitating greater frequency and ease of customer interaction”: Kavita S. Al Jassim, Head of Customer Experience, Gulf Air

(4 years ago)

Kavita S. Al Jassim, Head of Gulf Air’s Customer Experience speaks about the airline’s holistic approach in providing an exceptional passenger experience through round-the-clock customer support s ...Read Full Story

Impact of poor HR policy on customer service

How Poor HR Policies Can Impact a Company and Its Customer Service

(4 years ago)

Human Resource (HR) policy plays a vital role in the success of any business. Since HR oversees a wide range of administrative functions, which includes salaries, hiring of employees, benefits and muc ...Read Full Story


How Understanding Cultural Contexts Can Help You With Customer Satisfaction

(4 years ago)

Without incorporating the concept of cultural diversity in your customer service strategy, you would not be able to win the hearts of a global audience. Getting well-acquainted with the cultural diffe ...Read Full Story

Customer Service Practice

How Focus Groups Can Help Redefine Customer Experience

(4 years ago)

An important aspect for any company is to find out the current needs and wants of customers in a particular market. Companies around the world allocate millions of dollars for market research since it ...Read Full Story

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