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Have you ever evaluated your own experiences as a customer? What do you really remember about a brand? Is it just the product or also the amazing customer service you received? No matter how much effort businesses put into developing a product/service, the overall customer experience matters a lot and it cannot be made satisfactory … Continue reading How Paying Attention to Detail Can Win You Customer Loyalty

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Customer satisfaction is the extent to which consumer expectations are met or exceeded by a business’s products and services. Customers often compare the value of a product or service with the price they are paying for it. It is essential for companies to achieve high degrees of customer satisfaction as happy and loyal clients are … Continue reading Tips for Measuring Different Levels of Customer Satisfaction

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In order for businesses to stand out from the competition and capture the market share, enhanced customer experience is paramount. Businesses need to adopt a more holistic approach to customer service needs. One of the most important aspects of high quality customer service includes optimizing multichannel customer support offered by a company. Why is Multichannel … Continue reading The Why and How of Multichannel Customer Support

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Exceeding customers’ expectations and creating a memorable customer experience are two important considerations for businesses. However, without connecting emotionally with your customers you will not be able to nail these goals. Stats reveal that 50 percent of a customer experience is based on emotions rather than rational thinking. If you succeed at emotionally engaging your … Continue reading How to Develop an Emotional Bond with Your Customers

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Product launch events have been gaining a lot of popularity as they allow companies to not only market their products more effectively; they also enable them to directly interact with their customers. With the correct approach and a little guidance businesses can easily pull off a successful event which is productive in terms of sales … Continue reading How to Create a Memorable Experience for Customers at a Product Launch Event

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These days, customers expect personalized experiences and services from brands. If a business succeeds at offering customers an engaging and memorable experience, it is likely to earn them loyalty for life. However, a negative customer experience not only makes a business lose its customers but tarnishes its image resulting in negative publicity which can do … Continue reading Tips for Businesses to Rectify a Negative Customer Experience

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Customer Service Representatives have one of the most stressful jobs in the organization, since they are required to directly interact with different kinds of customers and help sort out their grievances. Constantly dealing with annoyed customers and effectively resolving their problems can be stressful for CSRs. In order to deliver consistent service; it is essential … Continue reading 8 Simple Tips for CSRs to Cope With Stress

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A strong customer-brand relationship increases your market share and profitability. Online shoppers who share a strong relationship with a brand tend to spend more. Customer experience has to be fulfilling at every customer touch point in order to add more meaning to the brand experience. Clients who are satisfied and have strong relations with a … Continue reading 4 Tips for Building a Better Customer-Brand Relationship

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In the last couple of years, internet has become an integral part of our lifestyles. Likewise, with the availability of cheap computing technology, the popularity of e-shopping and e-commerce websites has also risen. Thousands of B2C and B2B e-commerce websites have spurred up, with a global market of millions to target. ‘Statista’ reveals that Amazon … Continue reading 5 Strategies for Ecommerce Businesses to Improve Customer Experience

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Excellent customer service starts with understanding and fulfilling the expectations of the customers. While every business strives to meet and exceed its customers’ expectations; identifying the customers’ needs and priorities may turn out to be a puzzling endeavor especially when you are catering to a diverse target audience. So what do your customers want and … Continue reading 6 Things All Customers Want

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